In the Edit Image screen, set optional image properties or add a URL to make the GIF a link.

Click the GIF you want to work with and click Insert.

Type a term into the search bar at the top of the screen and press Enter on your keyboard or click the Search icon.

Place your cursor where you want your image to go, and click the Content Studio icon in the editing toolbar.

On the Design step, click an existing text content block or drag and drop a new one into your campaign layout.

The classic campaign builder offers a few types of text-based content blocks, including Text, Boxed Text, and Footers. Insert a GIF into a text block using the classic builder

Click Alt to add alt text for screen readers.

Click Link to add a click-through link to your GIF.Click Edit to edit the image file in the photo editor (not recommended for GIFs).If you need to make changes after you insert your GIF, you'll see four options in the editing pane of an image content block. After the GIF appears in your content block, click Save & Close.

Click the GIF you want to use and click Insert to add it to your email campaign.Type a term into the search bar and press Enter on your keyboard or click the Search icon.In the editing pane, click Browse or Replace to change an existing image.On the Design step, click an existing image content block or drag and drop a new one into your layout.In the Content section of the campaign builder, click Edit Design.To insert a GIF into one of these content blocks, follow these steps. The classic builder offers a few image-based content blocks, including Image, Image Card, Image Group, and Image + Text. Insert a GIF into an image block using the classic builder Check out the Litmus guide on animated GIFs for more information on which email clients support them. Some email clients, like Outlook 2007 and newer, don’t support animated GIFs and will only show the first frame of the GIF.If you need to edit display properties, like margins, insert a GIF into a text block and adjust its styles on the Edit Image screen. To ensure animated GIFs display as expected, don't edit them in our photo editor.

In this article, you'll learn how to search for Giphy GIFs and insert them into your email campaign. Use Mailchimp's content studio to access Giphy's vast library of animated GIFs and insert them into your email campaigns.

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